If you’re the kind of person who wants to invest in classic wooden home furniture that will stand the test of time, then Icon by Design is an online furniture store that you shouldn’t pass up.

Father & son team David and Adam Light saw a gap in the Australian market for timeless design, beautifully crafted solid timber furniture at an affordable price point, so they developed a very unique business model to fill that gap.

When Shelley Sonand was choosing new furniture for her family's 105-square-metre townhouse in Sydney's Double Bay, she wanted everyone – and everything – to fit comfortably. Find out why our Otto Dining Table with its Scandi-inspired solid oak frame and strong straight legs was a natural choice for the dining area.

Have you heard of Icon by Design? If not, do yourself a favour and check out their website now… we’ll still be here when you get back 🙂

I recently found a hub with more than 300 pieces of gorgeous Scandinavian style furniture pieces. It is ‘Icon by Design‘ and it is a company started by David Light and his son Adam.

IconByDesign's mission is to craft modern, functional furniture inspired by the calm, relaxed Scandanvian lifestyle and designed for a simple way of life. Every piece is ergonomically designed and sustainably sourced from certified sustainable American forests. The company prides itself on crafting solid wood pieces that are built to withstand time and trends.

Increased time spent indoors over the past year has left millions of American looking to update their home furnishings. But as growing demand leaves many furniture retailers grappling with supply chain issues, IconByDesign (https://iconbydesign.com/), a Scandanvian-inspired modern furniture company from Australia, seeks to capture America's hearts and homes by eliminating intermediary services.